reykjavík city center


If you prefer to set your own pace, rather than travel by public transport, coaches, or on organised sightseeing tours, there are plenty of options for exploring Reykjavik on your own. In the Reykjavík capital area, you can find a number of car rental companies offering all car types and sizes.

Another fun way of exploring Reykjavík is by renting a scooter, a bike, or a Segway!

Below is a compilation of car rentals in Iceland.

Car Rentals

Átak Car Rental
Atak Logo
Átak has been in the car rental business since 1979 and knows the roads of Iceland exceptionally well. Through their long experience, they have learned that a primary concern of visitors to Iceland is to rent safe and reliable cars. To provide their customers with complete satisfaction, they go the extra mile in offering outstanding service. Átak is competitively priced and conveniently located at Keflavik International Airport and in Reykjavik. Also, they have service contacts all around the country.

Atours Logo

A-Tours is your local Icelandic car rental. They have a long and successful history in the car rental business in Iceland. They provide their clients with personal and high-quality service. A-Tours can arrange a rental car for you, whether it is for your self-drive tour in Iceland or your business trip to Reykjavik.

Avis Logo
It's been more than 60 years since Warren E. Avis made the foundations of the world-renowned car rental, which Avis is today. He was the first one to see the need and possibilities of connecting together car rental and flight trips of businessmen. His vision became a reality when the first rental location was opened in the Detroit flight terminal in 1946. Since then, this little location has grown into 4.400 rental locations in over 160 countries.

Budget Car logo
Budget Iceland car rental has rental cars to suit all needs at the cheapest rates possible. Whether you are looking at a short business trip, a family holiday or a weekend getaway you'll find the right car at the right cost with Budget car rental.

Circle Car Rental

Circle car rental logo
Circle Car Rental offers a large selection of new and affordable rental cars for your trip to Iceland. This new Icelandic family-owned car rental was founded with the aim of providing travellers with the best experience when visiting Iceland. They offer reliable, quick, and efficient service during the entire car rental process so you can relax and get ready for the adventure.

Europcar logo

Europcar is the largest car rental operator in Iceland located at all major airports throughout the country. The largest rental station is in Reykjavík and they are an Authorized Terminal Operator at Keflavik International Airport. Their staff is more than ready to be at your service and to help make your visit to Iceland as pleasurable and memorable as possible.

Go Car Rental

Go car rental

Go Car Rental, founded in 2011 by two passionate locals, strives to offer the best car rental options for travellers visiting the stunning island nation. Their goal is to keep costs reasonable while providing top-notch service to their customers. With unlimited mileage, comprehensive insurance, 24/7 emergency service, and free cancellation, they ensure peace of mind for every renter. Whether travellers choose to stay on paved roads or explore Ieland's renowned F-roads, Go Car Rental has the perfect rental car to suit their adventure. 

FairCar Iceland
Faircar logo

FairCar operates from its Keflavik office in Reykjanesbær located in the vicinity of Keflavik International Airport. Offering pickup and dropoff at the airport & in Keflavik and also dropoff in the Greater Reykjavik Area.

Geysir Car Rental
Geysir Car Rental logo

Geysir Car Rental are first and foremost enthusiastic about cars. They keep the quality and experience of low-cost car rental at a level others don't reach. They do this by offering a range and services they know will satisfy all your needs. Geysir Car Rental offers a wide fleet of new and well-maintained American, European, and Asian cars that meet all the requirements of motoring conditions in Iceland.

Hasso Car Rental
Hasso Car Rental logo

Just let them know what your plan is and they will gladly help you to make your trip to Iceland unforgettable.

Hertz Car Rental

Hertz Logo

Hertz Iceland offers rental cars for every occasion, season, and traveller with a wide variety of quality new vehicles. Their fleet consists of small economy cars, 4WD SUVs, campervans, motorhomes, electric cars, and luxury cars. All these cards come with manual or automatic transmissions to suit the travellers' needs. With unlimited mileage, car insurance included, and 24/7 customer support in 14 rental offices around the country, Hertz Iceland aimed to provide the best rental experience to their customers. 

Their Reykjavik car rental offices can be found downtown and at the Reykjavik domestic airport.

Icelimo Luxury Travel
Icelimo logo

Icelimo Luxury Travel is your host in Iceland, presenting the ultimate Icelandic experience to provide you with the best things that Iceland has to offer. You can choose from their wide selection of activities and transportation options for your visit to Iceland. They can also provide you with a custom-perfect tailor-made itinerary to make your stay in Iceland exactly as you are expecting. They also provide destination management services, from planning and transportation to accommodation.

Ice Rental Cars

Ice Rental Cars is a small family-owned car rental in Iceland. Their main goal is to provide excellent and personal service to all their clients. They offer pickup and dropoff both at Keflavik Airport and in Reykjavik City. They also rent all camping equipment.

Islandiacar logo

Islandiacar is a local car rental company that emerged from the enthusiasm and conviction of one man named Manuel. He came from Bilbao and one day decided to move to Reykjavík. They know that renting a car in Iceland is not cheap and that's why their cars are not all brand new and so they can offer a competitive price.

Land Rover Car Rental Iceland
Land Rover Car Rental

Land Rover Car Rental Iceland is a family-owned company that specializes in renting out Land Rover cars.

Lava Car Rental
Lava Auto logo

LAVA Car Rental is an Icelandic family-owned company with years of experience in the car rental industry. They offer a wide range of rental cars in variable size categories, such as economy cars, 4x4, and campervans at the best rates to suit your needs during your trip to Iceland. All vehicles come with insurance, unlimited mileage, free cancellation, and free pickup/dropoff at Keflavik Airport. 

Lotus Car Rental Iceland
Lotus Car Rental logo

Lotus Car Rental Iceland is the premier car rental agency providing a comfortable journey throughout Iceland. They take pride in providing quality cars at an affordable price.

Nordic Car Rental
Nordic Car Rental logo

Nordic Car Rental is a small family-owned car rental in Iceland. Their main goal is to provide high-quality service to their clients for a better price. It really doesn´t matter if you are going to enjoy the Reykjavík area or explore nature around the country, the best way is by car.

Orange Car Rental
Orange Car Rental logo

Orange Car Rental are a small independent family-owned company operated by a team of car enthusiasts, that grew up in the car rental sales business. They have over 35 years of experience under their belt, offering a broad range of professional Car Rental - Car Hire services.

Procar logo

Procar is Iceland’s car rental expert. Their headquarters are in the heart of Reykjavik, and they also have a rental desk at Keflavik international airport as well as Reykjavik Airport. You can choose from their large fleet of quality and luxury cars; Subaru and Mercedes for the city, and 4-wheel drive jeeps and Range Rovers for the more challenging terrain.

Reykjavík Auto
An image of the Reykjavík Auto log

Reykjavík Auto has been providing customers from all over the world with superb service, amazing offers and quality vehicles. They don't believe in soulless algorithms. They have an entire locally-based support staff to answer any of your questions, at any time of the day.

Reykjavík Cars

Reykjavík Cars boast a team of dynamic and youthful individuals with extensive knowledge of Iceland and its roads. They ensure that their customers are matched with the best possible vehicle, including 4x4s and minivans. Reykjavík Cars have been providing visitors with the perfect vehicle at reasonable prices since 2013, taking them to remote parts of Iceland.

Reykjavík Rent a Car
Reykjavík Rent a Car logo

Reykjavik rent a car is a car rental service in Iceland offering a wide range of both high-performance premium cars and environmentally-friendly Smart cars. Their main concern is simplicity in booking a car and giving clear and detailed information on their wide range of rental cars.

SadCars logo

Sadcars are the cheapest Iceland car rental offering good solid cars at the lowest possible prices from Keflavik International Airport and Reykjavik downtown. Their rental cars have experience but are very well maintained.

Saga Car Rental
Saga Car Rental logo

Saga car rental welcomes you to Iceland, the land of fire and ice, culture and saga. They offer you a car suitable for your needs. Whether it's a small and economical car or a large car for groups or mountain trips you can find it there.

Sixt Car Rental
Sixt Car Rental logo

SIXT is an international car rental company offering quality cars to customers in over a hundred countries. SIXT offers a wide range of vehicles from small economy cars to large family saloon cars, 4x4 and vans.

Thrifty Car Rental
Thrifty Car Rental logo

Thrifty Car Rental Iceland is a leading car rental company in Iceland that offers a large fleet of a wide range of rental cars at the best possible rates. The Thrifty quality fleet includes 4x4, jeeps, 4WD, SUVs, minibuses, and small and medium-sized passenger cars from Ford, Mazda, Citroën and Volvo.

Viking Car Rental
Viking Car Rental

Viking Car Rental is an Icelandic car rental that will fulfil your needs for a rental car in Iceland. Experience complete freedom by driving a good car around the land of ice and fire. They offer you the chance to rent 4x4 vehicles suitable for Iceland's rugged Highland interior. They also offer compact cars, family cars, motor homes and campers.


Campers Reykjavík
At their Camper & Motorhome Rental, Campers does things differently. Campers Reykjavik doesn't want to just meet your expectations, they want to exceed them. They have an in-depth knowledge of Iceland and they will advise you on what Camper or Motor home will best suit your travel plans.

Go Campers
Go Campers Logo

Go Campers offers a great selection of quality campers at the lowest cost. They are travellers like you and they believe that exploring Iceland’s beautiful nature doesn’t have to be expensive. No matter what kind of camper you need they have the solution for you.

Happy Campers
Happy Campers logo

Happy Campers are the largest mini-camper van rental in Iceland. Their camper vans are simple, designed for efficiency, environmentally friendly, professionally made, and easy to operate in every way. The Happy Campers family is passionate about travelling, the outdoors, and everything related to Iceland, so they will do everything to ensure that your trip will be extraordinary.

Iceland Mini Campers
Iceland Mini Campers logo

Iceland Mini Campers offers a selection of fully equipped camper vans, which afford visitors total freedom to travel around Iceland.

JS Camper Rental
JS Camper logo

JS Campers have been in business since 1993. Currently, they have 30 4X4 pickups with campers for rent. They are a family-run business with an emphasis on personal service.

MK Car Rental
M.K. Car Rental logo

In business since 1991, MK Car Rental is the 4X4 specialist of choice for camping in Iceland. They provide you with 24/7 personal service and one of the world‘s most popular 4X4 trucks, the Mitsubishi L200 Camper, equipped with fridge, stove, heating and sleeping facilities for up to 3 adults.


Bike Rentals

Bike Rental 

Bike rental company offering fat bikes, touring bikes, hardtails and racers for rent. 

Bike Company
Bike Compnay logo

Bike Company rents high-quality bikes at 2 locations in Reykjavík. The bikes are brand new Trek 3700 and Trek 4300 for both sexes in various sizes. They also specialize in touring bikes and offering assistance to those interested in cycling through the highlands or around the country.

Reykjavík Bike Tours (Summer)
Reykjavik Bike Tours logo

Need a bicycle in Reykjavik? Reykjavík Bike Tours carries a wide range of bicycles for rent to suit your bicycle needs.


Various Rentals

Gangleri Outfitters
Gangleri Outfitters logo

Gangleri Outfitters sell and rent outdoor equipment!

Iceland Camping Equipment
Iceland Camping Equipment logo

Iceland Camping Equipment is located in the heart of Reykjavík. They rent out all the equipment you may need for your Icelandic camping trip. You can find tents, sleeping bags, gas stoves, hiking GPS, portable WiFi hotspots and much more.

Isak 4x4 Rental
Isak 4x4 logo

If you are adventurous and like to travel on your own Isak 4x4 Rental can help you. With their modified 4x4 Land Rover Defenders they offer you the chance to visit some of Iceland's most hidden treasures. You have the chance to go off the main road towards the interior of Iceland which is not accessible with normal cars.

Rent a Rod Reykjavik (Summer)
Rent a Rod logo

Rent a rod in the old Reykjavik harbour and try fishing in the heart of Reykjavik! You get a beautiful look at the life on the old harbour, a spectacular view of the Harpa music hall and a good chance to catch some good fish.

Reykjavík Segway Tours (Summer)
Reykjavik Segway Tours logo

We offer Segway tours and rentals. Glide effortlessly along Reykjavik's beautiful coastline on a Segway with one of their enthusiastic professional tourist guides accredited by the Iceland Tourism Board.