Ísbúð Vesturbæjar, or Vesturbær Ice Cream Shop is, one of the oldest and best known ice cream shops in the country. The first service point was opened in 1971 at Hagamelur in Reykjavík. Today there are four service points, Hagamelur, Grensársvegur, Bæjarlind and in Hafnarfjörður

Vesturbær's ice cream shop has its own recipe for ice cream, the so-called "old" ice cream which is cold and fresh milk ice cream. The "old" ice cream is available as vanilla ice cream, chocolate ice cream and strawberry ice cream. The traditional / new vanilla ice cream is also available at Ísbúð Vesturbæjar.